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The Real Reason You’re Still Saying “I’ll Start Back Up This Year”
If you’ve said “This is the year I get back into the gym” more than once, this isn’t a motivation problem. It’s an ingredient problem . Most people don’t fail at fitness because they’re lazy, busy, or undisciplined. They fail because their approach is missing a few non-negotiables that turn fitness from a short burst of effort into a long-term lifestyle. If 2026 is the year you finally stop restarting, there are four ingredients that must be present. Miss even one, and cons
Coach Taylor
Jan 92 min read


If You're 2026 Are Not Visible, They Are Optional
Let’s get something straight motivation is rarely the limiting factor. Motivation shows up every January like clockwork. The real problem?Most goals quietly disappear by mid-February. Not because you don’t care.Not because you’re lazy.But because your goals are invisible and isolated . Visibility Creates Behavior If your 2026 goals live only in your head, they don’t stand a chance. There’s strong research behind this: Studies on goal priming show that goals we see regularly
Coach Taylor
Jan 42 min read


How Fort Fitness Athletes Stay Consistent (Even When Something Hurts)
If you train hard, you’re going to feel something from time to time. Tight hips. A cranky shoulder. A low back that’s a little louder than usual. That’s not weakness and it’s not a sign you should disappear until you feel “perfect.” Here’s how we deal with aches and pains at Fort Fitness relentlessly, empathetically, and intelligently. 1. Come to class. When something feels off, that’s the moment coaching matters most! Show up so we can give you the right workout for your ca
Coach Taylor
Dec 28, 20252 min read


Identity & the Holidays
HOLIDAYS DON’T CHANGE YOUR IDENTITY — THEY REVEAL IT Sure, December is basically booby-trapped with sugar, travel, and people who swear “you don’t need to work out this week.” Cute. But your identity?That’s the part that stays steady when life gets loud. Here are simple, actually applicable tools to stay consistent with the habits that define you pick the one that needs the most love this month: 🔥 FITNESS — “Something > Nothing.” Short on time? Cool. Hit a 5-10 minute Fort
Coach Taylor
Dec 23, 20251 min read
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